FOODSTORIES is a European project funded by the Erasmus+ programme which aims to produce innovative materials and methodologies that will allow present and future scientists to better communicate their scientific findings to the public and guide citizens’ choices towards healthier and more sustainable behaviours.

This three-year project (2022-2025) hopes to tackle one of the main setbacks for effective science communication: while scientists are very good at what they have been trained for, properly communicating their work to the public is often not part of their training, or perceived as a priority.

Throughout its duration, FOODSTORIES looks to improve the capabilities of students, researchers, professors and other academic personnel to communicate their research findings, increasing the ability of these target groups to engage in truly effective food science communication. Moreover, the project aims to improve the capabilities of professors and universities to create new curricula on food science communication or improve existing versions.

How will this be achieved? By improving the ability to engage general audiences using storytelling practices. To that end, the FOODSTORIES action plan includes the collection of good storytelling practices concerning science communication and the identification of those that can be successfully used for food science communication.

The best practices for food science storytelling found within the scope of FOODSTORIES will later be made available on the project’s website, allowing for public access to the most effective, engaging ways of communicating science to a non-expert audience.

Additionally, a comprehensive education tool, created by the FOODSTORIES partners, will be provided to professors and scientists. This tool will improve university curricula or create completely new ones on the topic of science communication. The production of new materials along with practical exercises for the engagement of the general public is also planned, as well as their testing with end-users.

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